CV

CV

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Marina Gavrikova Growth product manager

Profile

Growth product manager with 10+ years of experience in IT, banking, logistics, and travel.

Expert in product management, business growth, and operations. Scaled last-mile delivery to 4 countries, tripled order volume, and launched a carsharing model that reached break-even in a year. Cut loan approval time from 2 days to 90 seconds. Built a financial marketplace attracting 1M+ clients. My superpower is driving results to production. Motivated by impact and creating products that improve people’s lives.

Skills: product management, project management, business development, methodology, analytics, unit economics, PnL, MVP development, hypothesis testing, customer experience, data-driven decision making, agile development methods, market research.

Employment History

Сonsulting, Growth product manager

March, 2024 – present

I consult companies on building business growth strategy, assistance in identifying growth points, operations establishment, product development, improving customer experience, building dream teams, and attracting talent to the company.

Yandex, Growth product manager

August 2018 — March 2024

Yandex is a tech company that creates intelligent products and services based on machine learning. Yandex is one of the fastest-growing IT with DAO of 55+ mln people.

My role: I developed a last mile delivery product in 4 countries of CIS.

Responsibilities:

  • Strategy: creation/ideation of business development strategy for 4 countries, identifying growth points, setting up key product metrics
  • Product: hypothesis generation, MVP and roadmap development, product metrics boosting
  • Finance: compiling PnL, calculating unit economy, budget optimization
  • Market research: customer development, analytics of competitors, trends, market needs
  • Operations: project management, resource planning
  • Interaction with stakeholders at the level of the CEO of the product

Key results:

  • Increased order volume 3x and achieved product-market fit in one year by developing and implementing an effective strategy.
  • Launched a last-mile delivery product in Azerbaijan with a revenue potential of $5 million per year.
  • Launched a new carsharing business model for taxi drivers, achieved break-even within 1 year, and initiated scaling decisions.

Sberbank, Product manager

April 2017 — August 2018

Sberbank is the largest universal bank in Russia and Eastern Europe. 100.5 million active retail customers and 2.8 million active corporate customers (2021 year).

My role: I developed innovative credit products.

Key result:

  • Reduced loan decision time from 2 days to 90 seconds  through the MVP launch, enabling the implementation of an ML solution, which drove online loan issuance from 30% (2017) to 70%+ (2021).

Tinkoff bank, Product manager

September 2014 — February 2017

Tinkoff Bank is a Russian commercial bank focused entirely on remote banking. World's largest online bank by number of customers (22.7 million customers in 2022)

My role: I developed an online bank and a portal for potential clients.

Key result:

  • Expanded financial access and self-service by launching Tinkoff.ru’s financial supermarket, attracting 1M clients in 2016 (+20% YoY) and increasing profit before tax by 5.7x.

Yandex, Project manager

October 2010 — August 2014

I started my career at Yandex as a user support specialist for Yandex products (contextual advertising, statistical tools) and grew to the position of project manager in internet marketing.

Education & Courses

Specialist degree, Applied Mathematics, Cybernetics, Mathematical Engineer, Higher School of Economics (HSE MIEM)

Courses at Netology-Group LLC, Head of digital product

Courses at Association "SOVNET", Project Management, IPMA, level D

Courses at School of managers and team leaders STRATOPLAN, School of Managers 4.0